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Whenever we mention "paid market research", what exactly does that mean?

Well, here's the way it works. Thousands of big companies don't have any direct contact with their ultimate end users, people who buy and use their products. Companies such as Dow Chemical, Union Carbide, Dupont and 3M make thousands of products that are sold through wholesalers and independent retailers, like supermarkets. To plan new products, improve the products they have already and measure the effectiveness of their advertising they need to have opinions from consumers.

So they hire professionals to do market research for them, to measure public opinions about their products. The market researchers send out survey questionnaires to get answers to the questions their large company clients are asking. This is a large business on the net with a huge number of surveys being made each week. The world wide web is the fastest, cheapest way to access many thousands of consumers and obtain answers rapidly.

So just how do they get people to take some time to complete the questionnaires and answer the questions? Easy. This is paid market research, they are making legitimate paid surveys and they have a budget to carry it out. So they allocate funds to pay for survey participants for their participation. That's why people that participate get paid to do surveys!

It doesn't pay very much per survey. A small survey (5-10 minutes to fill out) may pay $10. A longer survey (15-20 minutes) would typically pay $25. Not much, but it adds up. Take a $10 survey along with a $25 survey each day and you would make over $1,000 within a month!

Only one survey maker, Greenfield Online, paid out over $4 million to survey participants last year! The secret to making money with paid market research surveys is to get your name and demographic info on the lists of a number of good survey makers like Greenfield Online. You can find over 700 survey makers in the U.S., more than 3,000 around the world. Only about 20% offer legitimate paid surveys that actually pay and pay on time. 40% are really sales companies that you want to avoid.

The best way to get a good listing of good survey makers it to join a paid survey membership site that keeps such lists for its members. For additional details and current lists of the best membership sites, just click here for more information regarding paid market research.

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